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Tourism Skillshop

The Tourism Skillshop webinar series is one of many programs from State of Washington Tourism (SWT). Launched in April 2022, the Skillshop is a key component of industry advocacy and education for tourism stakeholders in Washington.

Each webinar highlights a specific issue or skill for tourism professionals to discuss with industry experts. SWT hosts these live webinars on the third or fourth Thursday of every month from 10 – 11 a.m.

These webinars are moderated by SWT’s Matthew Ozuna and are free and open to all tourism stakeholders. All skillshops are recorded and shared with registrants, as well as made available to view on the SWT YouTube channel.

Upcoming Webinars

Feb. 20: SWT Resources and Programs | Register Here

The next webinar in the Tourism Skillshop will be held on Thursday, Feb. 20, at 10 a.m. and serve as an introduction to State of Washington Tourism’s mission, advocacy efforts on behalf of the industry, and ways tourism stakeholders can utilize SWT’s programs and services.

In addition to destination marketing and management, this webinar will highlight SWT’s work involving grants, research and data, travel trade, and provide a legislative update from CEO David Blandford on HB 1437, which focuses on sustainable funding for state tourism promotion and development.

Matthew Ozuna, destination development manager for SWT, will moderate the webinar. All webinars will be recorded, shared with registrants, and posted to the SWT YouTube channel. This program is free and open to all tourism stakeholders.

For questions, please email Matthew Ozuna. Sign up for the Industry Update newsletter and follow SWT on LinkedIn to register for upcoming Skillshops. 

Past Webinars

In 2024, SWT hosted nine webinars with a combined 565 registrants. Topics covered everything from planning for agritourism in rural communities to dark sky tourism. Other topics included:

Browse All Recordings

An example of a Skillshop can be viewed below.